New Orleans United

Crest update for New Orleans United FC, set to compete in the Gulf Coast Premier League in 2021. Taking the club’s existing colors and crest, we created a refined new version that highlighted the strengths of the original design. The triple fleurs-de-lis motifs derives from the city flag, with the center design in white representing a magnolia blossom, the state flower. The center fleur-de-lis also features a negative space “N/O” element.

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